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Technology Makes All the Difference

Building a webpage without a plan can have disastrous consequences for the return on your investment.

The simple reality is that there are many different ways to “build a website,” but the developer and technology you chose can make all the difference as to whether your site generates traffic or sits vacant, doing nothing for your business. In other words, you better plan carefully and make sure you get something that is going to achieve your long term goals.

For example, some developers might propose designing your site a with flash, however a flash website typically has little text content, and therefore, little chances of ranking high in search engines like google. Even worse, it will be hard to edit and keep up to date, the virtual kiss of death for a website. 

The technology you choose to build your site should also include the ability to keep your site up to date. If you are planning to aggressively market online, you want to make sure you have complete control of editing and adding new content. Why? Adding new and exciting content is the single best way to bring your traffic to your website, and if you ignore this aspect, your site is doomed!

For the business owner inexperienced with managing a website, simplicity is vital. If you are brand new to online marketing, having someone to support you and guide you through the process can pay large dividends. Find a developer that understands what it takes to build a business website, knows the technology involved, and then let them run with it!

At bizdetail, this is our specialty. Every site in our portfolio is live and launched, and every client we have ever had is satisfied. Not too many web developers can say the same. Call us today at 925.963.1377 to learn more. 

 

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Why Free Website Offers Are Not Necessarily a Good Idea

If you watch cable TV or listen to AM radio, you have likely heard about free website offers from companies like GoDaddy and 1and1.

What these commercials fail to mention is the hours it will take through trial and error to build a functional website, but also that the system your site is built on is technologically inferior. 

When the free website offer is up, you will be stuck with a hosting bill for a website that will has extremely limited capabilities. In other words, the free website offer will be a giant waste of time, and leave you stuck with nowhere to go.

Starting with the wrong expectation and technology will kill your chance for success before you even get started online. While building a website has never been easier and more accessible, there are certain skills required to build something that is functional, let alone professional looking. Your website is often the first chance you have to make an impression, and if it looks like crap, what will people think about the rest of your operation?

Instead of building your website on the cheap and getting an inferior product, it is a much better idea to work closely with someone that can help you put together a complete plan for building, growing and marketing your website. In this day and age, there are so many powerful strategies for connecting with your customers, and an expert can help you pick which ones to take advantage of, and then help you implement a winning strategy.

If you are building your site independently with no input from an expert, you are losing out on information that can only be gained through years of experience. A website marketing expert can do more with less, and can help you make the best decisions moving forward, starting with the content management system you pick to run your site.

Here at bizdetail, we use an open source solution called WordPress for a majority of the websites we build, because it is highly flexible and incredibly powerful, so much so that no instant website builder type of product offered for free from godaddy or 1 and 1 could ever compare.  Other developers use the same product, and the advantage of working with us is that we handle the entire building of your site, and can either continue to manage it for you once that process is done, or train you to take over.

Once we have installed your CMS, we build out your site following a website development path that has been established over the course of building hundreds of business websites. Rather than wasting the time teaching yourself what takes many years to master from scratch, hire an expert because it will save you time. There are other people that do what we do, but nobody does it quite like us.

If your are ready to work with someone that has your best interests in mind, give bizdetail a call at 925.963.1377


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Why We Build Your Site the Way We Do

Our process for building websites has been laid out with a few specific objectives in mind, namely launching quickly with the right technology, and then moving into the marketing of your site as quickly as possible.

We use an out of box content management solution for building your site, which allows us to focus on moving directly into designing your site and loading content early on in the process. Rather than wasting weeks designing and coding your site from scratch, our development strategy will cut out this process out entirely, all the while giving you the functionality and flexibility you need to build a highly effective website, and launch it quickly.

Another great aspect of the technology we use to build your site is that it is an open source solution, meaning there are thousands of pre-developed applications that plug directly into your site, making elaborate functionality like photo galleries, video galleries and blogging relatively easy to hook into your site. Instead of coding something from scratch which costs more and usually leads to an inferior result, your site will be able to take full advantage of this vast catalog of useful plug-ins.

Launching quickly and with flexible and powerful technology is important because it will allow you to ride the momentum and move along to marketing as quickly as possible, namely email marketingsocial networking, blogging, search engine optimization and other strategies that are only possible once your website is built.  

 

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